Lecture series: "Innovation and Entrepreneurship for Psychologists: Exploring New Career Paths"

The short lecture series is primarily aimed at Master's and Ph.D. students, as well as postdoctoral researchers at the Department of Psychology who are interested in learning about the intersection of psychology, innovation, and business, and exploring alternative career paths. Other interested persons are also welcome.

Lecture 1: Understanding Innovation in Psychology
12.11.2024, Tuesday, 18:00 – 20:00
Input by Dr. Burcu Demiray; Guest speaker: Dr. Barbara Studer

Lecture 2: From Innovation to Entrepreneurship
26.11.2024, Tuesday, 18:00 – 20:00
Input by Dr. Burcu Demiray; Guest speaker: Dr. Marcus Grüschow

Workshop:
10.12.2024, Tuesday, 18:00 – 20:00
Lecturer: Dr. Burcu Demiray

Are you curious about how psychology graduates can innovate and launch successful careers beyond academia and traditional practice? Join us for an exciting lecture series that will introduce the concepts of innovation and entrepreneurship, specifically tailored for psychology students and postdoctoral researchers.

In this lecture series, we will explore how psychology intersects with business, technology, and creative problem solving to create new opportunities for psychologists. Learn how innovations in mental health, behavioral science, and therapeutic technologies are transforming the field and how you can be part of this change.

There will be two lectures followed by an interactive hands-on workshop. The first half of each lecture will cover basic theory and concepts, followed by a guest speaker who is a successful psychology graduate and entrepreneur. Hear first-hand how they turned their ideas into thriving businesses and be inspired to take your own ideas to the next level! The workshop will be run with a smaller group of students who wish to do practical exercises with specific business ideas. 

• An understanding of what innovation is and what it means to be an entrepreneur.
• An understanding of the relevance of innovation to psychology.
• Insight into real-life examples of psychology-based start-ups.
• Inspiration from psychology graduates who have launched their own successful ventures.
• A practical introduction to the first steps of business ideation.

Dr. Burcu Demiray
Department of Psychology & Healthy Longevity Center (UZH)
Websites:
https://www.psychologie.uzh.ch/de/bereiche/dev/geronto/team/bdemiray.html
https://info.wise-learn.com/en/welcome/

University of Zurich, Department of Psychology,
Coordination of Bachelor`s and Master`s Programs in Psychology,
Binzmühlestrasse 14, 8050 Zurich

“The Department of Psychology is aware of the social relevance of its discipline [...] and is committed to promoting and critically reflecting on social and societal innovations”. As part of this mission statement (as of 05.05.2022), the Department of Psychology would like to use this short lecture series to introduce its students and staff to innovation activities and translation projects, with the aim of promoting the transfer of research results into practical applications. 

See relevant courses at UZH Innovation Hub:
https://www.innovation.uzh.ch/en/offers/get-started/entrepreneurship-bootcamp.html